Masters
of
Taste
Pleased to treat you
OUR NEW BRAND ESSENCE
For over a century, you've trusted us to deliver chocolate made to perform — so you can craft at your best.
Today we're turning the page with a new brand essence: Masters of Taste.
More than a renewed identity, it's a renewed focus on what matters the most in your kitchen:
- Bean-to-bar chocolate expertise
- A rich portfolio for every application
- Support you can count on at every step.
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We are Masters of TasteWho we are
Over a century of mastery, refined through chef insights to deliver the taste, precision, and consistency you rely on. -
Signature taste in every biteWhat drives taste?
Every great-tasting chocolate experience begins with the recipe, the origin of the beans, and the process.
THE GREATEST INVENTION SINCE THE WHEEL
Introducing the new Callebaut Taste Wheel™, a tool to help you decode flavors, discover new taste profiles and bring more precision to your craft.
DOING GOOD TASTES BETTER
We source through Cocoa Horizons and pay a premium to support farmers growing sustainable cocoa — so every bean builds better lives and better taste.