Brand movie wins marketing communication award
France – This summer, the Callebaut brand movie won the Marketing Communication award at the international film festival “FIMAC 2009”.
The prize was awarded at the film competition which took place in Creusot, Burgundy (France), from June 15-19, 2009. Close to 300 films were entered into the competition. Some 600 audio communications specialists (producers and directors) and corporate communications specialists took the opportunity of the get-together to discuss changes in communications and new technologies.
The movie was produced by the Belgian film production company “Arizona” and the Callebaut team in Wieze. Purpose was to have a general movie about the Callebaut brand that can be shown to customers, on the website and at events.
The movie can be watched on the Callebaut website.